Environmental Communications Online Undergraduate Course

CM 2123

June 5 - July 30, 2017

*Unity College Students should register for this class on their student portal.

Register

Cost per Credit Hour

$570

Total Course Cost

$1,710

Continuing Education Units

4.5 CEUs

In this course students explore how people think about the environment, how that is used by advertisers, policy-makers, and opinion leaders, and how responsible environmental citizens can join the effort to manage public opinion about the environment.

Course Description

3 Credit Hours

From Aldo Leopold to Al Gore—how humans think, talk about, and represent nature has had an impact on policymaking, natural resource management, and the place that nature has in our day-to-day lives. In this course students explore how people (including themselves) think about the environment, how that is used (and used against them) by advertisers, policy-makers, and opinion leaders, and how responsible environmental citizens can join (or resist) the effort to manage public opinion about the environment. Topics include environmental rhetoric, media and journalism, public participation in environmental decision making, social marketing and advocacy, and nature in popular culture and green marketing.

Prerequisites: One college-level writing course

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